UCARE (Urology Cancer Research and Education)

UCARE (Urology Cancer Research and Education) was founded in 2007 by Churchill Hospital Consultants, Professors David Cranston and Andrew Protheroe. Our aims are to support research into the causes, prevention and treatment of urological cancers and to promote the development of new technologies to improve diagnosis and treatment for cancer patients.Emphasis is also made to educate the public about greater awareness of these cancers and support those with the disease and their families. Urological cancers, those of the kidney, bladder, prostate, testes and penis are frequently diagnosed and account for 1 in 3 of all cancers in men and 1 in 5 of all cancers in men and women and yet they still have a low public profile, resulting in symptoms not being recognised, not being taken seriously or simply going unreported because of embarrassment or fear.

UCARE (Urology Cancer Research and Education)

Mar 30, 2019

UCARE raise money for urological research and new technology for diagnosis, treatment and patient care. We also seek to educate people to be aware of these cancers. Cancers of the bladder, kidney, prostate, testes and penis are very often not discussed, embarrassment and fear often stop people wanting to visit a professional for advice. Ignorance of what is normal for their bodies causes loss of life. We fund a UCARE Awareness Team, who have been been working with cancer patients, GPs etc. but we are finding it really difficult to reach the people we need to, those most vulnerable due to age, ethnicity, socio-economic backgrounds etc. We thought that we could offer our services to businesses, sports clubs, universities. Talk in libraries, social clubs,and at events. We have produced great leaflets and offer advise on our website etc. but none of this has worked. People generally do not want know until they have the disease, then they come to us. We need to catch them before this. We need a campaign and ideas like Breast Cancer Awareness. They have been incredibly successful at encouraging woman to self check, they have broken down barriers of embarrassment and with this raised millions for research.

Cause

UCARE (Urology Cancer Research and Education)

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  • Marketing
  • Strategic Marketing
  • Advertising
  • Seo
  • Business Development
  • Networking
  • Social Media Marketing
  • Concept Development
  • Pr
  • Customer Insight
  • Branding

Posted on Mar 08, 2018

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