Latest News

Pimp My Cause on the Market Mentors podcast Hero Image

Pimp My Cause On The Market Mentors Podcast

Paul Skinner, founder of Pimp My Cause, was recently interviewed by Fiona Jensen on her Market Mentors podcast about: the future of marketing, why Pimp My Cause is a living laboratory of Collaborative Advantage in action and how Collaborative Advantage can help develop your career

Sep 03, 2019

All star marketing volunteer supports fundraising to save children’s lives Hero Image

All Star Marketing Volunteer Supports Fundraising To Save Children’S Lives

Barbara Coleman signed up to Pimp My Cause in the first month we launched over eight years ago

Sep 01, 2019

Working on Purpose radio show features Pimp My Cause Hero Image

Working On Purpose Radio Show Features Pimp My Cause

Paul Skinner, founder of Pimp My Cause, was recently interviewed by Alise Cortez ​for her radio show ​Working on Purpose

Aug 20, 2019

Could you become a charity trustee? Hero Image

Could You Become A Charity Trustee?

At Pimp My Cause our expertise lies in connecting marketers and good causes for pro bono projects and over the last year we’ve expanded our activities to include matching up experienced marketers with charities in need of marketing-oriented trustees.

Aug 14, 2019

Paul Skinner interviewed on leading innovation podcast Hero Image

Paul Skinner Interviewed On Leading Innovation Podcast

In May Paul Skinner, founder of Pimp My Cause, was a guest on the Outside Inside Innovation podcast

Aug 09, 2019

Pimp My Cause founder interviewed on the Innovation Show Hero Image

Pimp My Cause Founder Interviewed On The Innovation Show

Paul Skinner, founder of Pimp My Cause and author of Collaborative Advantage: How collaboration beats competition as a strategy for success was recently interviewed

Jun 10, 2019

Matching marketers with charity trustee roles Hero Image

Matching Marketers With Charity Trustee Roles

On February 12th we hosted our second matchmaking event with EMR Recruitment to bring together senior marketers interested in becoming trustees

May 13, 2019

Behaviour change experts build social connections for older adults Hero Image

Behaviour Change Experts Build Social Connections For Older Adults

Over the last five years Rory Sutherland and the behaviour change team at Ogilvy have worked with our cause members to tackle pressing social and environmental problems.

May 10, 2019

New Year, new you - use your marketing skills to improve the world! Hero Image

New Year, New You - Use Your Marketing Skills To Improve The World!

Why not get 2019 off to a perfect start by donating your marketing expertise to a good cause?

Jan 07, 2019

Bringing together senior marketers and charities in need of trustees Hero Image

Bringing Together Senior Marketers And Charities In Need Of Trustees

Pimp My Cause has teamed up with our partners at EMR Recruitment to help more senior marketers become charity trustees.

Nov 13, 2018

Transforming hospitality charity-style Hero Image

Transforming Hospitality Charity-Style

Fourth is a software company working to 'transform your hospitality business'. They use data-driven prediction

Nov 05, 2018

From Places People Prefer to causes people support Hero Image

From Places People Prefer To Causes People Support

British Land is a leading UK commercial property company that creates ‘Places People Prefer’. Their work entails aligning the aspirations of diverse groups of stakeholders

Oct 30, 2018

Shooting hoops that change lives Hero Image

Shooting Hoops That Change Lives

What happens when you connect a passionate and experienced marketer with a fast growing community sports charity? You build a fantastic team!

Oct 05, 2018

Collaborative Advantage book launch at the Museum of Brands Hero Image

Collaborative Advantage Book Launch At The Museum Of Brands

Many thanks to all of you who were able to join us for the launch of Paul's book Collaborative Advantage: How collaboration beats competition as a strategy for success at the Museum of Brands in June.

Oct 03, 2018

How do we fix it? With Collaborative Advantage Hero Image

How Do We Fix It? With Collaborative Advantage

Richard Davies and Jim Meigs have recently interviewed Paul Skinner, founder of Pimp My Cause, on their How do we fix it? podcast.

Sep 17, 2018

Collaborative Advantage on Read to Lead podcast Hero Image

Collaborative Advantage On Read To Lead Podcast

Paul Skinner, founder of Pimp My Cause, was recently interviewed by Jeff Brown on the Read to Lead podcast ahead

Sep 10, 2018

Running to save lives Hero Image

Running To Save Lives

Ben Smith decided to run 401 marathons in 401 days. People thought he was mad, until they heard his story

Jun 20, 2018

Collaborative Advantage podcast interview Hero Image

Collaborative Advantage Podcast Interview

Paul Skinner was recently interviewed on the Extraordinary Business Book Club podcast about his forthcoming book Collaborative Advantage and how that ties into his work at

Jun 07, 2018

Could your marketers achieve more with less? Hero Image

Could Your Marketers Achieve More With Less?

Marketing leaders are often faced with a seemingly intractable problem: their CEO demands that they achieve more, while their CFO expects them to spend less.

May 28, 2018

What if you could have a more experienced marketing team without replacing anyone? Hero Image

What If You Could Have A More Experienced Marketing Team Without Replacing Anyone?

We know that a more experienced marketing team is a more valuable one.

May 10, 2018

How marketing can bring cultures together Hero Image

How Marketing Can Bring Cultures Together

Have you ever moved to a new country, needed to learn a new language and understand new customs?

May 09, 2018

Announcing the launch of Collaborative Advantage Hero Image

Announcing The Launch Of Collaborative Advantage

Competitive advantage could plausibly be described as the most influential idea in the history of business ideas so far.

May 02, 2018

Interested in workplace wellbeing and human friendly business? Hero Image

Interested In Workplace Wellbeing And Human Friendly Business?

John Grant is an author and marketer and most importantly a member and supporter of Pimp My Cause! His new book Better is about the shift in the culture of business

Mar 06, 2018

Celebrating the achievements of our Advent Calendar Hero Image

Celebrating The Achievements Of Our Advent Calendar

To celebrate Christmas 2017 we decided to do something a little bit different. We created an Advent Calendar social media campaign that featured one cause and their marketing needs each day from December 1st until the 25th.

Feb 26, 2018

Pro bono marketer helps bring affordable therapies to Thamesmead Hero Image

Pro Bono Marketer Helps Bring Affordable Therapies To Thamesmead

After many years as a massage and nutrition therapist Sandy Trott understands that regular access to these treatments is an important way to keep a community healthy and happy.

Feb 26, 2018

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