We and AI

We and AI is a Non-Governmental Organisation (NGO) set up and staffed by volunteers. We seek and welcome participation from people of all ages and backgrounds. Our primary mission is to increase public awareness and understanding of Artificial Intelligence in the UK. The UK is falling behind the EU which has public education programmes being rolled out. Awareness and education are vital, in order to empower people to make their voices heard about how AI should be used and controlled. We also need to encourage more people from different backgrounds to get involved with or work in AI. For example currently only 11% of those currently building AI are female. AI can be used for great good, as we can see with the multiple ways it is being used to speed up the diagnosis of Covid-19, deliver aid to those who need it, and speed up the search for a vaccine. But it can also increase inequality and make mistakes. For example it has sent the wrong people to jail based on postcodes and ethnicities, it can often prioritise male over more qualified female job candidates, and it has offered men 30x more credit than their wives. It reflects the human biases of the select group who build AI, and can increase the inequalities in our society. Technology has evolved so quickly that there aren’t adequate laws or systems to protect us and our rights. That is why we aim to build engagement, feedback and activism amongst the public, who are vital to accelerate and better inform the process of making AI fair for everyone. We also aim to inspire more people from different backgrounds to work in developing and making decisions on AI, crucial to helping reduce the unconscious biases which AI models can amplify.

Launch our educational quiz about AI knowledge and understanding

May 14, 2020

We are about to publicly launch We and AI. We would like to use the attention to get people to take and share our quiz which tests the general public's awareness of how AI is running their lives. The aims of the quiz are: 1. Get interested parties immediately involved in doing something to help the cause, as soon as they find us. 2. Better inform our understanding of what misconceptions may exist about AI, how language around AI is currently understood, and what educational gaps currently exist. This is so that we can better create resources and programmes to address them. 3. Get widely shared in order to grow our database, volunteer base, and brand awareness. 4. Achieve some of our educational goals by raising participants' knowledge via providing correct answers (The UK is falling behind the EU in terms of AI education) 5. Surprise or concern people, especially if they have links to those most at risk of unfair AI applications, in order to motivate them to volunteer to raise the awareness of others. 6. Provide interesting findings from the results of the quiz which we can use to get media coverage. We have no budget to promote the quiz and so need help in order to get it shared, and any ideas and methods are welcome. We would like to get 3000 people taking the quiz, which is being built on riddle.com. -

Cause

We and AI

Skills Required

  • Marketing
  • Strategic Marketing
  • Seo
  • Graphic Design
  • Networking
  • Social Media Marketing
  • Pr
  • Videography

Posted on Apr 14, 2020

Message

Sign up to our newsletter