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I am a research and marketing professional with experience in both qualitative and quantitative research conducting ad hoc and syndicated studies for a range of clients.
I graduated in 2008 from the University of Wales with a Masters degree in Marketing Management and have recently returned to the UK to continue my Market Research career.
My market research career to date has included proposal writing, design of the research including questionnaire design through to data analysis, report and presentation writing and delivering presentations. Have gained good exposure to various data collection methods such as online, PAPI, CATI, CAPI iPad I have managed fieldwork activity and run focus groups. I have undertook online studies for product testing, U&A, advertising testing and social media tracking. Also I carried out product testing, U&A, logo testing, motto testing, omnibus, syndicated and geomarketing. I have worked with a range of clients across a number of sectors not least FMCG, Financial and IT working for many big name organizations.