Emilie Cumming

Skills Offered

• - Marketing
• - Strategic Marketing
• - Advertising
• - Branding

Personal Introduction

Emilie is yet to share this information.

Qualifications

• Chartered Institute Of Marketing - Professional Diploma

  Comprehensive professional accredited study program completed 2010, that led to well rounded understanding of marketing discipline.

• Applied Behavioural Science - Ogilvy

  Short course to refresh existing understanding of using behavioural science to affect change through communications. Completed 2023

• Using Insight To Drive Marketing Strategy - Chartered Institute Of Marketing

  Short course to better understand formal frameworks for analysis of data and how to identify insight that leads to strategic direction. Completed 2023

Experience

Collaborative leader with over 20 years' strategic and operational experience managing multi-million pound behaviour change campaigns. Most proud of planning and delivering the disruptive and award winning £42 million Arnold Schwarzenegger campaign that helped consumers win billions back in compensation via the UK's Financial Conduct Authority. Currently leading marketing function at the FSCS- the UK's dedicated body for helping customers of financial services get money back. Varied and extensive experience across marketing communications within public and not for profit organisations. Brand exposure includes: FCA, Circle Housing, Dept of Health, FSCS, Accenture, Leonard Cheshire Disability, Virgin