Rachael Brown

Skills Offered

• - Marketing
• - Strategic Marketing
• - Advertising
• - Business Development
• - Networking
• - Social Media Marketing
• - Concept Development
• - Customer Insight
• - Branding

Personal Introduction

Rachael is yet to share this information.

Qualifications

Rachael is yet to share this information.

Experience

Strategic-thinker and resourceful marketing professional with 13+ years of experience across B2C and B2B discovering lucrative opportunities and consistently achieving desired goals by influencing and bringing people into similar vision. Proficient at implementing robust go-to-market strategies, with experience in multiple countries. Adept at quickly shifting gears across constantly changing consumer requirements and cultural norms by determining key products, trends, consumer behaviours, and campaigns to meet customer needs. Skilled at achieving YOY revenue targets and cultivating professional skills of cross-functional teams via individual career plans, coaching, and inspiring leadership. Current position Marketing Director at Dyson. Control budget and allocate spend logically across all channels to ensure fulfilment of essential requirements and reduce unnecessary cost and expenditures. Direct all aspects of marketing operations within B2C and B2B, by delivering strategic support to relevant groups to enhance business revenue. Lead qualified team of 40+ employees, including product, brand, creative, media, retention, PR, insights, and retail marketing through strategic planning and collaboration with cross-functional teams. Plan and establish high-performance culture along with strong values and community building. Explore and enforce new growth and transformational channels, encompassing e-commerce and expansion of direct-to-consumer channels.