Handmade Alliance

Handmade Alliance uses vocational training and professional practice to provide prisoners and ex-offenders with practical skills and employment opportunities. In a creative environment we develop employability skills to promote rehabilitation and give people the tools to help turn their lives around.

Can you turn our vision and mission into a clear & compelling message?

May 05, 2017

We are a small 7-person charity based in Croydon, South London. We have recently developed and launched a national campaign which we call 70/30 which aims to reduce child abuse and neglect significantly in the UK (70% reduction by the year 2030). The campaign aims to get decision makers investing resources in preventing child harm from ever beginning as opposed to what currently happens - waiting until babies and children are harmed and then help the extreme cases of abuse and neglect. We need someone to review and amend as appropriate the 70/30 Campaign's core narrative and messaging to ensure that they are both compelling and memorable. We want you to be a critical best friend and advise on how we can make our public content more comprehensive, noticeable and enticing. As a campaign that relies heavily on the recruitment of volunteers (70/30 ambassadors) it's critical our messaging invites people to get involved.Could you help us to develop targeted communications and engagement suitable for different target groups?We need a plan to improve/refine our messages and thus increase our reach and grow our 70/30 ambassador numbers (currently 70) in order to make real impact in local communities across the UK.If you're interested in helping us please get in touch ASAP.You can visit our website at www.70-30.org.uk or on Twitter @7030Campaign

Cause

Handmade Alliance

Skills Required

  • Strategic Marketing

Posted on Mar 29, 2017

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