The Annual;A stylish chic 'must have' coffee table book that capturesthe essence of fashion with a cool edginess that comes fromworking with new rising talent; from over a 100 graduates,10 are short-listed by our panel to feature in the publication.The 10 designers shortlisted for the show have the opportunity towork with a renowned photographer who is commissioned toshoot the designers' collections, to pull together a wonderful arrayof beautifully crafted pictures. In addition, the book will feature workfrom some of the industry's best known leading fashion expertswith special guest editorial coverage from notable members of societyand established designers on various topics such as their view on theever changing world of fashionand how they became successful.This book will be a stunning collection of work, mentored by those whoare the top of their field, and who understand what it means to work in oneof the most challenging and creative industries on this planet.The website;The FyFF website will be the main pool of intelligence for the FyFF followingand for industry experts that are looking to intercept new emerging talent.The website will include information on past, present and future graduatesthat have come through our doors and made successes of their careers.As well as this, the site will run current fashion content from our blog and socialnetworking sites. We will also run competitions around promoting new talent,access to FyFF events and shows. Occasionally the site will also feature guesteditorials, as well mentoring and career advice. This makes FyFF accessible foranyone looking to break into the world of fashion or have a real passion forunderstanding what the fashion industry is about.In addition to this, for the first time at our upcoming show in November we willbe launching a new platform offering a unique opportunity for one of thedesigners shortlisted for the show, to sell their collection on the ecommercesection of the website. This is an exciting new dimension to the site, whichfurther exposes graduate talent and diversifies the social enterprise.The site will also incorporate a recruitment section which is currently beingconstructed to work in tandem with established designers and retailers toprovide graduates with more opportunities in the industry. Lastly, we are alsoconstructing an online channel, FyFFtv that will provide another exciting dimensionto the site and provide a fresh innovative look at fashion, the creative arts, andmusic which provides a new medium to reach more of our target market.