Orangutans are adorable creatures, but could this be their downfall? When someone has flown half way around the world to visit them in their natural habitat, they
Our Year of Great Marketing Karma has finally drawn to an end. But we are delighted to reveal that the campaign has supported us in working together to contribute over
The Karma Audit that inaugurated our Year of Great Marketing Karma was a playful way to encourage marketers to get involved in supporting our causes. One of the marketers who came across the campaign was Stuart Ralph, founder of Morally Marketed.
Like many of our causes, they focus their limited resources tightly on programme delivery, meaning that commissioning a simple film to showcase their impact to potential supporters could easily remain beyond their grasp.
Through a partnership with Pimp My Cause, the Ogilvy Change team, led by Rory Sutherland, is supporting three of our member causes per year through their behavior change advisory service.
Like many of our causes Springboard for Children turned to Pimp My Cause because they needed to make sure the impacts of their work were expertly shared in their end of year impact statement.
In the past month we have matched up a growing number of The Marketing Societys leading members with our causes. The unique perspective of senior marketers can be hugely valuable to charities and social enterprises.
The new music charity Open Strings, which supports music-making for over 50s and disadvantaged groups, has received a brand makeover from the design agency Ellipsis
Like many of our causes they have huge ambitions to fulfil with limited resources and they had no budget to cover the cost of a graphic designer. They came across Pimp My Cause on Twitter and signed up to connect with marketing volunteers.
One of the biggest challenges almost all of our causes face is raising the funds they need to support and grow their organisations. FoodCycle has come up with a new idea for community fundraising
Rapid growth poses new challenges for our causes, including how their websites keep up with their changing needs.
We love to share the stories of how our marketers are helping our causes, but we know that for many reasons too many of these stories fall through the cracks, so here is a roundup of a few stories that we missed first time around
Marketing member Kavita Dorav has been working hard to transform the digital presence of Resources for Autism by building their social media strategy, supporting their digital engagement plans and
Some of our most creative and thought provoking contributions are produced when a marketer supports a cause where they have personal experiences of the issues at stake.
Storytelling charity Settle Stories has received a brand makeover from the design agency Ellipsis as part of our ongoing collaboration through our Year of Great Marketing Karma.
The established charity Brent Private Tenants Rights Group has rebranded itself as Advice4Renters to offer new services, gain new income sources and create a greater impact for their beneficiaries.
Tuesday night the marketing elite gathered on the rooftop terrace of JWT's elegant offices in Knightsbridge to enjoy The Marketing Society's annual summer party. The headline of the event was their partnership with Pimp My Cause
While even a small piece of work created by a great agency can have a truly transformational impact on a cause the work done by digital agency Maverick has not been small.
Small charities and social enterprises have to be ruthlessly efficient with their scarce resources to prove to their supporters that their contributions are being used wisely and really contribute to the lives of their beneficiaries. Act4Africa is a
Rory Sutherland, Vice-Chairman of Ogilvy & Mather UK and world-leading proponent of behavioural economics is leading a new collaboration between Pimp My Cause and Ogilvy.
Here are the results of their second intervention in support of The Parent House. We are still accepting applications
The 2011 winner of So You Think You Can Dance, Matt Flint, has choreographed a new dance for the veterans charity, FirstLight Trust. And Pimp My Cause volunteer John Griffith has produced a video capturing the new dance
In a recent interview on MorallyMarketed.com Paul Skinner, founder of Pimp My Cause, shared his inspiration for creating the
Taking the step to embed social media at the heart of a communications plan present a variety of strategic challenges.
Maverick Digital has produced a pro bono film that helped Foodcycle gain